Afford Tarrus

August 4, 2009

Dancehall superstar Tarrus Riley dropped by today to grab some Lacoste and hail us up. Go buy his new album Contagious, available in stores today!


This Party Sucks

July 13, 2009

Check out our new song This Party Sucks by Business Class featuring Ill-O & Swinton!

We wanted to make the ultimate theme song for sucky parties. Enjoy.

Download it now for free!!!

This Party Sucks (Street)

This Party Sucks (Clean)


July 13, 2009

Thursday July 2, 2009 – EXCLUSIVE!!! – Flippa Mafia speaks to DJ Kenny Meez of the Federation Sound and Matt Goias of Business Class on the controversy surrounding his song “Unfinished House” which many claim to be aimed at Bounty Killer. Also, In this exclusive exclusive video, Flippa debuts some vocals from his new song “Title” produced by Stephen “Di Genius” McGregor.

Dutty Hut

July 13, 2009

Last month, we had the extreme pleasure of working with Sunglass Hut to celebrate the launch of their new Social Sun stations.

An in-store, experimental and interactive “photo booth”, Social Sun enables customers to see themselves in several sunglass styles at the same time, making “finding your cool” effortless. It provides users with the ability to email these pictures to friends, share on Facebook, or post on in-store flat screens for immediate feedback and reactions to their selected sunglasses. They also have the option of adding fun tag lines and captions to their image.

In order to make some noise to celebrate the launch of Social Sun, we orchestrated a collaboration between Sunglass Hut and legendary artist, Claw Money. Claw made a super-limited edition run of 200 pairs of sunglasses to be distributed exclusively to attendees of a private launch party we hosted that featured a performance by multi-platinum selling, Grammy award-winning artist, Sean Paul.

We put together a stellar line-up of dj’s for the event including DJ Max Glazer of the Federation Sound, Nick Catchdubs of Fool’s Gold Records, The New Yorker contributor, artist Stephen “Espo” Powers, and NBA star, Fancy, of the Cleveland Cavaliers. Besides top-notch musical talent, we called internet sensations The Arab Parrot and Cory Kennedy to host the party and artist Dust La Rock to design the invites.

The event ended up turning into three days of awesome, Sunglass Hut-powered fun that featured hotel antics at the brand new Ace Hotel, a daytime video shoot at the Herald Square Sunglass Hut, a private luncheon at Blue Smoke, the Social Sun launch party that evening, and the after party at Santos Party House to celebrate the 10 Year Anniversary of the Federation Sound System and the completion of Sean Paul’s new album, Imperial Blaze.

For the festivities, we flew up the top, rising stars of the Jamaican dancehall music scene including Chino and Laden of the Big Ship Family, Leftside AKA Dr. Evil AKA Mr. Evil, Alric & Boyd, and Tifa, Timberlee, and Natalie Storm of T.N.T.

An amazing time was had by all.

Thanks Sunglass Hut!!!

Check some additional coverage of the events here…

Sunglass Hut Social Sun On Nitrolicious

Sunglass Hut Social Sun on Blogue

Sunglass Hut Social Sun on High Snobiety

More story and photos after the jump!!!

Read the rest of this entry »

Ramping Shopping

July 13, 2009

Recently, we flew most of modern dancehall music to New York City to celebrate the launch of the new Social Sun stations at Sunglass Hut and the Federation Sound Ten Year Anniversary. Here is one in a series of amazing videos documenting the proceedings. Shot by Crystal Moselle and featuring Timberlee, Natalie Storm, Tifa, Leftside AKA Mr. Evil AKA Dr. Evil AKA Craig Parks, and our Big Ship family Chino and Laden.

Tonight Mad!

May 19, 2009


Sunglass Hut & Business Class Presents…

Federation Sound System Ten Year Anniversary

Live Performances By
Sean Paul
Leftside AKA Mr. Evil
Ricky Blaze
Mr. Lexx
The Badda Badda Gals
Natalie Storm
Chino Laden

With DJs
Max Glazer
Kenny Meez
Cipha Sounds
Mountain Doo
Lonestar Sound
DJ Mace
DJ Gravy
Outlaw Wonder

Tuesday May 19
Santos Party House
96 Lafayette Street Manhattan, New York City
21 & Over $10

Soon Come

April 15, 2009


Sunglass Hut presents Business Class presenting Federation Sound presenting Sean Paul and many, many others…